by Sara Fleisher, W ’09
While studying marketing and management as an undergraduate at Wharton, I was never quite sure where I would end up after graduation. I thought about going into advertising, retail, project management, marketing, management consulting – anything and everything in those related fields. Thankfully, I had the opportunity to explore each and every one of these areas through Penn Career Services’ career fairs and information sessions.
It was during Career Link in the fall of my senior year that I first discovered Rosetta. It was a smaller company that I hadn’t really heard of before, but the work they were doing really resonated with me. It was the combination of consulting, marketing, and agency work that won me over. Following Career Link, I attended the Rosetta information session in Huntsman Hall where I had the opportunity to speak more one-on-one with some consultants. Talking to current employees allowed me to get a feel for the culture at Rosetta, which I have since learned is a major reason why it is a great place to work. Before I even had the opportunity to interview, I knew Rosetta was the place for me.
After an on-campus interview and then a super day of interviews, both case and behavioral, I received my offer from Rosetta. With very little hesitation, I accepted and eagerly looked forward to starting in August 2009.
In my 16 months since starting at Rosetta, I’ve had the opportunity to work on a variety of clients – B2B, healthcare, etc. and projects – strategy, marketing campaigns, quantitative and qualitative research, database building, and product and sales rep tracking. New opportunities and projects constantly pop up, always keeping me on my toes. I have also planned and participated in many internal projects including holiday parties, happy hours, and enhancing our staffing and career development programs. Activities like these foster a strong culture and make working at Rosetta even more enjoyable.
If I could offer any advice to those undergraduates planning their future careers, I would firstly say utilize Penn Career Services as much as you can, not only for career fairs, but for resume and career guidance as well. I would also recommend talking to current employees at whatever companies you are considering (and even some you aren’t), as they can give you the best view into the culture, work-life balance, and overall job satisfaction at the firm. Lastly, choose a company like you chose Penn: a place where you can see yourself growing and succeeding in a comfortable environment.
