What’s life like at a leading global provider of information and analytics around consumer behavior, also known as Nielsen? Join alum, Sarada Bheemineni, SEAS ’10, on Tuesday, February 11th when she tweets for @PennCareerDay. Learn about her career with Nielsen, advice for joining the field of consumer behavior and analytics, and understand what it’s like to be part of the Nielsen team. Did you know that Nielsen will be at the Spring Career Fair? Well, if you didn’t, this is a really great opportunity to help you prep for a visit to the Nielsen table, too. To learn more about Sarada, read her bio below. Don’t forget to follow her on the 11th, either!
Sarada Bheemineni is an Associate Manager, Innovation Analytics at Nielsen, a leading global provider of information and analytics around consumer behavior. In her role, Sarada advises clients on their brand and innovation strategy using data-driven insights. This involves consulting clients on category and marketplace trends, as well as drivers of global consumer demand. Key clients include Colgate-Palmolive, Hershey, and PepsiCo.
Sarada has been with Nielsen since graduating from Penn in 2010, where she studied Materials Science and Engineering and Economics. Sarada currently lives in New York City and in her free time enjoys running, exploring the city, traveling to other countries, and watching Mad Men.
Have you Googled all the careers Google offers? In case you haven’t, they offer quite the array of paths. Not only do they offer careers in sales/marketing, software development, product development (like their nifty Google Glass), they have paths focused on community relationships and education. What better way to learn about their work in communities, and whether that is a path that may fit your interests, than to hear first-hand from a Penn alum who works in that area? We couldn’t think of a better way, either. Which is why we’re excited to welcome Lisa Jiang (WH ’08) to @PennCareerDay on Tuesday, October 15th and learn about her role as Google+ Education Partnerships Lead. To learn more about Jiang, read her bio below and be sure to follow her on the 15th!
In her five years with Google, Lisa Jiang has gained experience across marketing, strategy & operations, and product, working on both B2B and consumer products (Search, Maps, GoogleX, and AdWords). In her current role as Google+ Education Partnerships Lead, Lisa works closely with partners like NASA, National Geographic, and The White House to provide new educational experiences for learners young and old on Google+. Leading a Partnerships team that spans K-12, STEM, higher education, and maker/DIY, Lisa is passionate about the intersection of education and technology, and about providing access to educational resources through tools like Google+.
We’re excited to welcome Dr. Melinda G. Nelson-Hurst, Ph.D to @PennCareerDay on Tuesday, March 12th. Throughout the week of March 11th, we’re going to focus on careers in education from K-12 to policymaking to research, as a follow up to our Education and Social Services Career Day on February 27th. To learn more about Dr. Nelson-Hurst’s bio read below, and be sure to follow her on the 12th!
Dr. Melinda G. Nelson-Hurst is a research associate in the Department of Anthropology and an adjunct assistant professor in the Department of Classical Studies at Tulane University. She completed her Ph.D. in Egyptology (Near Eastern Languages and Civilizations Graduate Group) at the University of Pennsylvania, where her doctoral work and publications focused on the social history of the Middle Kingdom period of Ancient Egypt. This work particularly centered on the part that family played in shaping the administration of the period, as well as on the social and religious roles that different family members fulfilled.
Since 2012, she has been conducting a research project on the “Tulane Mummies” collection at Tulane University (a small collection that includes multiple Egyptian artifacts, as well as two mummies). This most recent project has brought her Egyptological background together with new research into the modern history of the Egyptian artifacts now at Tulane – and into the history of the discipline of Egyptology itself – in order to answer questions about this enigmatic collection.
As both a research associate and an adjunct assistant professor, Dr. Nelson-Hurst’s time at Tulane University is typically divided between teaching and research on a variety of topics. However, during the current semester she is focusing entirely on research, most especially that on Tulane’s Egyptian collection.
Learn about life after a PhD program as a Postdoc thanks Dr. Lorena G. Benedetti, who tweeted for @PennCareerDay. To learn more about Dr. Benedetti, read her bio below and read her story from February 27th, 2013 on our Storify page.
Dr. Lorena G. Benedetti is a second year postdoctoral scholar in the Department of Pharmacology of the Perelman School of Medicine at the University of Pennsylvania. Dr. Benedetti investigates mechanisms of malignant transformation in normal breast cells due to the overexpression of proteins of the Protein Kinase C family.
She earned her doctorate in Biology as well as her undergraduate degree at the University of Buenos Aires. During her PhD at the Fundacion Instituto Leloir she studied the role of an extracellular matrix protein in breast cancer metastasis. She always knew she wanted to study Biology and make small contributions to the knowledge of cancer biology.
Before coming to Penn, she also worked as Laboratory Supervisor at the Universidad Argentina de la Empresa where she helped Biotechnology and Bioinformatic’s students to give their first steps in Science and the research field.
In addition to her laboratory studies, Dr. Benedetti is also a co-chair of the Career Enhancement and training Committee at the Biomedical Postdoctoral Council at UPENN. As co-chair she is involved in activities to enhance postdoctoral professional development.
In the future she would like to be involved in a more translational research where she could apply all her knowledge to the improvement of human health. She is an active person, always trying to learn new things and willing to share her experiences with others.
If you have a passion for technology and business, you’ll want to follow our next alum on @PennCareerDay, Andrew Lenehan. On Tuesday, December 4th, Andrew will talk about his career as a Sales Engineer with AppNexus, where they are “setting the standard for excellence in ad technology and helping the largest and most innovative companies in online advertising build their businesses.” Read more about Andrew’s background below and remember to follow him after the Thanksgiving holiday!
Andrew graduated from Penn’s Jerome Fisher Program in Management & Technology with a BS in Economics (Marketing / Finance) and a BAS in Computer Science. He moved to New York to join the consulting team of a digital ad agency called Rosetta (since purchased by Publicis), where he worked with a phenomenally talented team within their Healthcare vertical. While he loved his time at Rosetta, he aspired to eventually try his hand at his own entrepreneurial venture, and wanted to gain some first hand experience in helping to build a company. Two years ago, Andrew switched industries into the advertising technology space to work for a startup called AppNexus, which provides companies like Rosetta with the cutting edge technology necessary to thrive in today’s digital media industry.
Andrew’s career focus also changed, from solving strategic business problem, to complex technical ones as a Support Engineer. With a solid technical foundation to build on, he wanted to shift into a more client-facing role and moved over to AppNexus’s Sales Engineering team. A Sales Engineer is responsible for qualifying and amplifying deals with prospective clients, acting as somewhat of a technical advisor to all parties involved. It has afforded him the ability to speak with executives from hundreds of companies, from early-stage startups to household names, and accelerated his professional growth significantly in a relatively short amount of time.He has loved his experience at AppNexus so far, and look forward to helping this market-making company continue to evolve in the coming years.